Posts filed under: Business

Important Key Elements For a Perfect Business Plan

1. Mission Statement (Company Overview) This is a simple overview of what the mission is of your company. Think of this as a paragraph or a few sentences on communicating the problem you are trying to solve and the simply […]

Common Pitfalls To Avoid While Developing App

1- Ya gotta have a product — not a feature: A great idea is infectious. When you feel like you have one, you can’t get it out of your mind. It infects your very way of thinking. That can be […]

The Essential Sales and Marketing Alignment Kit

Back in 2011, the Aberdeen Group released a study that claimed highly-aligned organizations achieved an average of 32% year-over-year revenue growth, while their less aligned competitors saw a 7% decrease. Today, smarketing continues to serve as one of the largest […]

Will My Ranking Campaigns Suffer if I Don’t Have A Blog?

A client wants to develop a content strategy so they can rank for more keywords but isn’t sure if they can muster the resources to create a blog. Sound familiar? When budgets are tight, it’s often tempting to put more […]

Current Trends In B2B Marketing

Compared with business-to-consumer (B2C) marketing, business-to-business (B2B) often gets a bad rap. B2B marketing is viewed as bland and lacking in glamour. While these notions have generally held true for a long time, B2B marketing as a practice has come […]

Key Factors that Define Successful Online Businesses

Starting an online business is all the rage these days, as people want the ability to work remotely and have a steady income. The hard part of these online businesses is making them last. Over 90 percent of companies started […]

How to Start a Business Start Up Ideas?

How to Start a business startup ideas? Live in the future, ahead of your time What is missing in the world? Write it down and bounce ideas around Make a prototype Show the prototype to 100 people Iterate on the […]

U2.0 – How Will You Design Your Version Upgrade?

What would you like to be 10 years from now?” an HR colleague asked an interviewee the other day. An oft-repeated question, it sought to probe the alignment of the job with the applicant’s aspirations. Pat came the reply: “Relevant”. […]

Clever Ideas for Marketing Over the Holidays

No matter what sector you’re in, the holiday season is a time when marketers can drive new sales, attract new customers, and create valuable promotional deals. With all of that opportunity comes the need for extra marketing efforts around the […]

Blockchain = Anybody Can do Business

Bill Gates said “We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. Don’t let yourself be lulled into inaction”. Most of us have already quite […]